Tuesday, May 8, 2012

Craft show booth tips



Things to think about:

Theme - It may help to decide on a theme and create a little story behind your display before you begin designing your table.

Packaging/Tags - Your logo and website should be on your tags and packaging so people can find you after the show (especially gift recipients). Package fragile and delicate items so they aren’t damaged by frequent handling – people at shows like to touch! Keep your packaging, pricing, display, and product looking visually cohesive.

Height - Raising your table up using inexpensive bed risers will really help bring your pieces closer to eye level for your shoppers. Use display pieces to raise your items up off the table so they aren't laying flat.

Scale - Use the same display items in different scales for visual interest. For example, use lengths of thick tree branches sawed flat on each end as risers for height, and thinner spindly branches to hang items from.

Texture - Think about textures on your table that will contrast and complement each other. This includes your display materials (tablecloth, risers, decorative items) as well as the items you are selling.

Color - Decide on a color scheme for your table and stick to it! This will help your table look really put together. You might also decide to choose a pattern instead of a color and do everything in polka dots or stripes of different colors.

Materials - Think about the materials you make your merchandise with - is it shiny plastic or metal? Fuzzy fleece? Glittery gems? Now think about the materials your tablecloth and display are made of. Do they blend or contrast? Try unexpected combinations to make your display memorable.

 Check out our Pinterest boards for table and booth design ideas!